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Sunday, May 1, 2016

You Think You're Using The Internet?

So you think you're using the internet to grow your business, raise awareness and make profits off your products and digital content? Wrong.

Only on the web people think they're doing great business, by spending 1000$ on ads and generating $250 sales. The trick is that spending are kept blurred, you don't have the impression you're paying for something, while sales appear to be very good. We're been shown large numbers, big traffic, lots of downloads, all these (usually fake) numbers encourage people to spend more time on it, invest more, create more content. But in the end, reality is that small businesses and content creators only feed corporations and internet service providers.

Actually it's been over 2 years that it costs companies more to protect their businesses on the web than actually using it for business.


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